Here’s another FANTASTIC tool to help your site get better rankings and be easier for your visitors to navigate. How does it work? Well, I’m glad you asked. The Keyword Linking tool enables you to automatically link to a URL for a given keyword or phrase, much like sites like Wikipedia do. Every time a [...]
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Don’t dilute your online presense with social networking
For the past couple of years I’ve been discussing, well… preaching might be a better word, about the merits of social networking. From Myspace to Facebook and Twitter (anlong with countless others). Throughout it all I’ve been saying that you need to have a presence in the social space. I’ve spent my days (and nights) [...]
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Keep your social network professional
Over the past several weeks I’ve been working with clients to help them leverage the “new” web in order to bring traffic to their sites (the articles are linked on the right). After watching this out in the wild for a bit I felt the need to stress the following: Keep Your Social Network Professional [...]
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The search engine world is changing, are you ready?
Google announced yesterday that it is rolling out a new “engine” for its search engine. Code named “Caffeine” this new engine won’t look much different on the outside, but early tests do indicate that it will perform much better on the inside delivering more relevant search results, and delivering them faster. And by golly they [...]
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FEED ME!
RSS Feeds are critical to your SEO strategy. RSS? Really Simple Syndication. Bet that helped… RSS is the “juice” behind Web 2.0. As we discussed in the first part of this article on leveraging the web, in today’s Internet there are two types of businesses, those that use new technology to push their messages to [...]
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Leveraging the web to meet your customers half-way
It’s time to put the web to work for you. You’ve built your website. You’ve pasted it on everything that goes out of your office or business, from letterhead, to receipts, to email signatures, to business cards. Your “www” is all around you. But that’s just it. It’s all around YOU. But your customers only [...]
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